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Table 2 Moderated regressions predicting negative emotions from values and framing

From: From toilet to table: value-tailored messages influence emotional responses to wastewater products

Predictors Plant pot Table top
β t R2 Δ R2 β t R2 Δ R2
Step 1    .02a .02a    .02 .02
Biospheric values .01 .16    .07 1.21   
Hedonic values .13* 2.33    .11 1.94   
Framing .07 1.27    .05 .82   
Step 2    .03 .01    .03 .01
Biospheric values .01 .23    .07 1.26   
Hedonic values .14* 2.39    .11 1.96   
Framing .07 1.26    .05 .81   
Biospheric values*Framing .07 1.27    .07 1.24   
Hedonic values*Framing .01 .22    − .004 − .07   
  1. *p < .05, **p < .01. Values were mean centred prior to analyses. Framing: − 1 = biospheric, 1 = hedonic
  2. a p = .06. For the plant pot, Step 2, F change (2,308) = .87, p = .42. For the table top, Step 2, F change (2,308) = .77, p = .46